Hopefully you have watched the fascinating Gamechangers documentary on Netflix that took the UK by storm at the end of 2019. The very motivated athlete James Wilks proved how beneficial a plant-based diet was to the recovery and performance of top athletes. His filming over many years and research into this topic has really proved to be a ‘Gamechanger’ and makes for ‘positive viewing’.
(I do confess to not being able to watch certain documentaries for their very graphic and disturbing content – visually it affects me for days afterwards seeing animals being tortured; but Gamechangers is quite different and so motivating).
Well…….we are so proud to say that our little unit that we hire to hold all the high quality dog food and supplements, is owned by none other than the wonderful and very dignified Gary Wilks – James Wilks’ Dad who features in Gamechangers as a change later in life to a vegan diet when he suffered from a heart attack made all the difference.
We love seeing James’ Dad on a daily basis (his office is nextdoor to our unit), and I always make a point to ask how his inspirational son James is. He lives in LA (far from little rural Melton Mowbray!), and his success in promoting the plant-based movement continues as he gained the contract this year to have his film featured on China’s Netflix equivalent. That means adding it onto a viewing capacity of a few more million people – what a difference that will make to the wonderful message he is conveying!

Simba’s New Year Weight Loss
Veganuary is a disaster on our waistlines if you are already vegan!
Paris the Labrador lost weight!
How I loved my time working at the PDSA charity as a GP Vet. It was lifechanging for me and where my whole JUST BE KIND journey began, but equally lifechanging for a very special black labrador called Paris who I so looked forward to seeing on a monthly basis. Why...
We launch our NEW IMPROVED SUPPLEMENT!
Read all about why we changed our JUST BE KIND formulation for the better to suit ALL dogs!
The Best Natural Vegan Meds For Your Dog
Ruff is having the best vegan natural medication that I have sourced for him and his little wonky joints as he now enters his golden years
Vegan Dog Food Mentioned On ITV News!!
The most reassuring was to finish the TV clip with an interview with our wonderful Prof Andrew Knight
The excitement of change around the corner!
As COP26 gets underway today in Glasgow and we celebrate World Vegan Day, I can feel the excitement of change around the corner!
I believe in doing it properly
The word is out now that dogs can be fed a vegan/vegetarian diet and the discussion has started
Moopy and his anal glands!
Anal gland problems are very common and can be very distressing if not treated correctly
Do we need to worry about DCM with a legume rich diet?
DCM or dilated cardiomyopathy is one of the biggest concerns to most owners feeding their dogs a 100% plant-based diet
Bruno and Ruby are thrilled that we now sell 10kg Solo Vegetal!
We are so excited to announce that we now stock big shiny 10kg Solo Vegetal bags!
Cancer and plant-based dogs
We asked the top vet oncologist in the country for her opinion on whether a vegan diet could protect our dogs from cancer
We feature on BBC Live!
The more we feature and spread our message, the greater the impact we will have with promoting the healthiest and certainly the kindest way to feed our pets today and in the future!