As we are about to step into a new decade, I am very excited to read that the multi-national food corporate Mars who own Pedigree and Whiskas pet foods, are finally concerned about the environmental impact of farming and are looking at meat substitutes for pet food!
This is such good news for the environment and is the entire ethos behind our Just be kind umami homemade food – less animals killed and caring for the future of our planet.
According to the Telegraph, they had considered making a bid for Quorn Foods (yes they are wealthy enough to buy whoever they choose), but instead they have bought an £8.2 million stake in a vegan US company called Wild Earth which uses Japanese Fungus Koji, that goes into soy sauce, to make a protein that resembles the taste of meat for pet food. At the time Mars Petcare’s head of ventures, Ben Jacobs, said: ‘We can solve some of the planet’s most pressing problems…. if we efficiently produce protein while reducing the environmental impact of feeding hundreds of millions of pets.’ Daily Mail 15th December 2019
Along with the fungal yeast, the ingredients in the Wild Earth food includes oats, sweet potatoes, chickpeas, blueberries, pumpkin and spinach as well as added taurine and carnitine. These ingredients are healthy and sustainable so we hope that Wild Earth arrives in the UK soon!
Vet’s Dachshund just LOVES Solo Vegetal!
All my fears and anxieties of having a stand at VetFest were unnecessary as Solo Vegetal stole the show
Maisy the rescue just LOVES her vegan diet
8 years of successfully feeding a vegan dog food diet and Maisy just loves it!
Louie the active Sprocker loves baguettes!
His weakness for bread and baguettes resulted in him suffering from a case of pancreatitis
Why I am investing in you as you give me hope!
I am cashing in my pension for you as you give me such hope for the future – this post is very personal but I feel it needs to be shared with you
Pets At Home sell plant-based dog food!
Pets at Home own brand Wainwrights launch a plant-based tinned and dry dog food in their stores
Dora the Newfypoo was raw fed and now adores her vegan diet!
We all need a Dora in our lives – her optimism and love of life and her vegan dog food fills us all with such hope!
Gentle giant Drake’s life transforms on a vegan diet
Since starting on a homecooked wholefood vegan dog food diet, Drake’s life changes dramatically for the better!
Moss has a calming effect on his meat-eating brother
Moss shows no interest in his brother’s food, whereas his brother is very keen to get Moss’ vegan food!
12 year old Mastiff Troy’s astounding transition from raw to vegan dog food
Troy was fed a raw food diet all his life but at the age of 12, he transitioned to vegan dog food and the changes seen are astounding!
“I feel massively positive – to be vegan now is the easiest thing in the world”
The Guardian features Dr Arielle Griffiths, vegan dog Ruff and other wonderful vegan dog owners
8 years vegan and like a puppy!
Molly the Shi Tzu’s life changed when she transitioned to Solo Vegetal to sort out the pain of her IBD
Teddy’s anxiety and itchy ears settled on a vegan diet
Teddy the rescue Jack Russell had a dramatic behaviour change on a homemade plant-based diet
