I have had the pleasure of meeting both Melissa and Steve before when I spoke about how veganism and kindness were so inextricably linked at the Apollo theatre in April, and they came to listen to my talk. They were feeding their much-loved chocolate brown Labrador Bear a plant-based diet with help from the Just be Kind site, and they had just embarked on their journey of starting a vegan business with Vegan Muscle Gymwear.
They are a couple that I feel so happy to have met twice as goodness and kindness just radiates from both of them! They had their very first stand for their gymwwear business at the recent Vegfest in London and I was thrilled to meet them yet again. They are both the muscliest people that I have had the pleasure of being photographed with (apart from when I hugged James Wilks from Gamechangers fameπ Both proof of the power of health when on a 100% plant-based diet!
They live their new business tagline THE STRONG PROTECT THE WEAK. They chose to rescue battery chickens just a few months ago. They built an entire construction in their garden to house them, while still allowing them room to be free range. I was fascinated with their story of how these tortured hens arrived having never seen daylight or space or grass before (see the video below), and how they now had the most wonderful routine now of looking out for each other.
Steve told me how he watches them in the evening going into their roost one by one. He knows them all by name. They would enter alone, sing a little song, check that it was safe and then settle down for the night. The next hen would follow, enter, sing a little song, and settle for the night…and each one would do the same ritual every night! I LOVED hearing this. Perfect chicken behaviour as they work together to protect each other, but with the careful support and attention of this dedicated couple, they are now leading the happiest of lives:)
How we love this short video they sent us of their darling Bear…..we all agree with him hugely!!

βAs a vet, I believe in a kinder, healthier way to feed our pets that does no damage to our environment, harms no animals and uses fresh, healthy plant-based ingredients for a balanced and delicious dietβ
Arielle Vegan Vet
βIf nobody changes then nothing changes but if somebody changes then everything changes!β
Arielle Vegan Vet

So much success for VEGAN DOG FOOD!
As we end another year and all reflect on what has been in the last 12 months, I can only stay so enormously positive for what lies ahead with us and feeding our dogs plant-based!
Random Acts Of Kindness
As we all get so caught up in buying gifts atΒ this time for our loved ones, have you ever given an anonymous gift to someone where you expect nothing in return?
Plant-Based Expo – what an experience!
The new Wainwright’s Pets At Home plant-based food that launched this year, is one of their biggest sellers – hurrah and what a victory for plant-based feeding of dogs!
Why we sell Omega 3 Algae oil
Did you know, for every bottle or tub of Vegetology Omega 3 that’s sold, the lives of 50 fish are spared?
We dream the same dream, we want the same things
Rishi Sunak hiring vegan Meera Vadher as head of green policy and Just be Kind growing – dreams do come true!
Canela loves Hownd and we have great news for her….
We have Hownd tinned food back in stock with extra nutritious ingredients for your dog!
Dr Arielle gives a passionate talk at London Vet Show!
Such positivity surrounding plant-based feeding of dogs for the first time at the London Vet Show!
Vegan Vet talks at Vegfest
I listened to a talk given by the inspiring Prof Knight and I felt so privileged to be able to give a talk too and share my knowledge and experiences with like-minded people
More published evidence by top vet nutritionist
Specialist Vet Nutritionist Dr Mike Davies has published yet further evidence that dogs on a vegan diet showed improvement in coat glossiness, dandruff, itchiness, anxiety……..
TV Presenter Alexis Conran Feeds His Own Dog Vegan Food
“Hi Arielle Lovely to hear from you. Gelmer is pretty much meat-free 80% of the time and this keeps him very happy”
Fresh Vegan Dog Food DoGood Feature On TV!
Yet how disappointed I was that health and vegan dog food were not supported Read more here….
Prof Andrew Knight Interview
Vegan vet Arielle interviews Prof Andrew Knight and is a little starstruck!