We can all connect with this and I know that the loss of our pets have also deeply affected me. This programme and his words prompted me to action. I have always held Chris Packham in such high regard with everything that he stands for, so I sent him some top quality vegan food food to try on Sid and Nancy who I knew were raw fed even though Chris is a staunch vegan.
When he replied with this e-mail “Arielle
Thanks for the package
We’ve tried the tins and both of the very picky poodles wolfed it down! Makes a change!
We will try the rest now we’ve done the photo
Thank you
Best Chris” and he published the photo to all his social media accounts; I don’t think he realised what an enormous environmental impact he would have!
Suddenly we had SO many dogs wanting to try plant-based and keen to transition and let their own dogs try the food that Sid and Nancy ‘wolfed down’.
THE BIGGEST IMPACT THOUGH, IS ONE FAMILY WHO TRANSITIONED THEIR DOGS TO JUST BE KIND PRODUCTS HAVING READ CHRIS PACKHAM’S POST, AND THEY WERE SO IMPRESSED WITH THE DIFFERENCE THAT JUST BE KIND FOODS MADE TO THE HEALTH OF THEIR DOG BENJI AND THE WIDER ETHICAL VISION THAT WE HAVE AS A BUSINESS, THAT THEY BUILT AN ENTIRELY NEW WEBSITE FOR JUST BE KIND!!!
WE COULDN’T BE MORE GRATEFUL AS THIS NEW WEBSITE HAS ALLOWED US THE REACH SO MANY MORE PEOPLE AND HAVE AN EVER GREATER IMPACT FOR ALL OF OUR ANIMALS!

Shown below are some of the dogs who signed up for our top sample boxes in just 24 hours after Chris Packham’s post!! If these loved dogs transition to plant based and stick with it over their lifetime, the saving of animal life and the reduction in environmental impact from them being 100% meat-based (and many raw fed) to now being plant-based is enormous! (and we haven’t even touched on the impact that these dogs going plant-based would have on their health:)
Our human food has shaped our dog’s gut microbiome
We tend to feed our pets on the foods that we like – yes we are all guilty of it!
Whatever it takes
My journey to find the ideal balanced plant-based food for our little dog has been fraught with stress as my husband (also a vet but also a complete perfectionist) is in denial with
Greta Thunberg is a vegan
Greta Thunberg is vegan. Her impassioned plea to world leaders has brought me to tears!
Why do dogs and cats eat grass?
I have had a number of clients concerned that their dog or cat eats grass sometimes on a daily basis and they are concerned that there is something wrong with their pet
Ruff has a dental
I do feel very bad as a vet having a 5 year old dog with such bad dental tartar! Like 90% of the UK dog population, he has eaten….
I just feel exhausted
I am SO thankful for being vegan and appreciating everything good and healthy in my life and today I made vegan dog food…..and it was delicious!!
































