A few years back, an episode of the quiz show we all love – QI, contestants were shown a photo of a typical happy family with 2 children, a car and a dog. *
The host Sandy Toksvig asked “What could this family do to reduce their carbon footprint?”
The contestant’s answers were “Get rid of the car” = WRONG ANSWER
The correct answer was “Get rid the dog!”
The contestants had no idea that the family dog, fed two predominantly animal meat-based meals a day, was contributing to more carbon emissions that either the car or the human family meals!
As animal lovers and knowing the importance of our pets in our modern lives; getting rid of the dog is definitely not an option to any of us. We are however running out of solutions to the global crisis of reducing our carbon emissions, so as vets and animal lovers and as a concerned family; we offer a perfect solution – feed your dogs a plant based diet!
The information offered on this site sets out to prove that a balanced plant-based meat free diet is not only going to help the environment; but it offers a far healthier lifestyle for your pet (and for you the owner).
* Chapter 2 How Pet Food is Destroying the World The Clean Pet Food Revolution
We launch our JUST BE KIND Supplement!
Our JUST BE KIND supplement powder contains the vitamins, minerals, trace elements and amino acids that are essential for dogs fed a purely plant-based diet
The History of Vegan Dog Food
It all started with a dog named Bramble who lived until she was 25 on a diet of organic brown rice, lentils, freshly grown vegetables and love!
Why we made a supplement
The results we received from our pet nutritionist who analysed the results for us were astounding as so many nutrients were lacking or very low






