A few years back, an episode of the quiz show we all love – QI, contestants were shown a photo of a typical happy family with 2 children, a car and a dog. *
The host Sandy Toksvig asked “What could this family do to reduce their carbon footprint?”
The contestant’s answers were “Get rid of the car” = WRONG ANSWER
The correct answer was “Get rid the dog!”
The contestants had no idea that the family dog, fed two predominantly animal meat-based meals a day, was contributing to more carbon emissions that either the car or the human family meals!
As animal lovers and knowing the importance of our pets in our modern lives; getting rid of the dog is definitely not an option to any of us. We are however running out of solutions to the global crisis of reducing our carbon emissions, so as vets and animal lovers and as a concerned family; we offer a perfect solution – feed your dogs a plant based diet!
The information offered on this site sets out to prove that a balanced plant-based meat free diet is not only going to help the environment; but it offers a far healthier lifestyle for your pet (and for you the owner).
* Chapter 2 How Pet Food is Destroying the World The Clean Pet Food Revolution

Top Vegan Dog Dental Chews
Which dental plant-based chews are advised by our vet and which should you avoid?
Rupert had crystals from eating Benevo
Rupert suffered from an extremely painful urinary tract infection and blood in his urine which ultimately led to him needing surgery
FREE TUB OF SUPPLEMENT for your help
If you have safely transitioned your dog from raw to a plant-based diet, please fill out our form to receive some FREE supplement and treats as a thank you!
New Year’s Intentions
We have chosen to share dear little Simba’s weight loss story and the advice given as it may echo your own experience
Vet Reflections Of 2020
They say that to be truly happy, you need to have gratitude and I have to end the year with thanks to these wonderful people (and dogs)
Wispa’s guilty pleasures
We live in a zero carbon house. Wispa seriously offsets our carbon savings!
Can I Afford A Vegan Diet?
We are so passionate about plant-based feeding in dogs, that we want to support you and hopefully make it affordable for you
Wonderful David Attenborough
When our future seems so precarious, we finally have hope for our fragile natural world with the very wise and passionate words of Sir David Attenborough
The kindest pet owner you can be
At this stressful time, our vet offers advice on being the kindest pet owner to your sensitive dog
Never use the word VEGAN!
Only by convincing vets that it is the way forward, will we together have any success as plant-based feeders of ensuring that it becomes a very viable and superior option to feeding our dogs
*The Top 10 Zoonoses In Your Home*
There are cases of dry food or treats (especially the raw hide treats and chews) causing transmission of diseases to people
Evidence Based Medicine
The meat-based fed control group showed 11 deficiencies while the long-term vegan fed category presented only two deficiencies